93% of communication is non-verbal When I sold Manitou and Genie aerial work platforms to Russia for Colle in Sittard, I noticed that Russians often wanted to visit. The first thing they did was to look at the company premises, including the numerous machines parked there. The technical service department was also impressive. Why do they do this? To ensure that the company is financially strong. After all, if you have to pay one hundred thousand for a machine, you want to be